TRADE Social Media Report: May Recap

Facebook:
Volume of Posts: 5-6 Weekly
Likes:  3,020 at the end of May. Up 15%
Followers:  3,043 at the end of May. Up 16%

1. Total Reach: The number of people who were served any activity from your page, including your posts, posts to your page by other people, mentions, and check-ins

Organic Total Reach, Up 3%

Organic Total Reach, Up 3%

Paid Total Reach, Up 21%

Paid Total Reach, Up 21%

2. Post Reach: The number of people your posts were served to

Organic Post Reach, Up 22%

Organic Post Reach, Up 22%

Paid Post Reach

Paid Post Reach

3. Total Page Likes: Total number of likes for your page. Up 15%

4. Most Popular Posts: Posts that reach the most people

Most Popular Organic Post #1

Most Popular Organic Post #1

Most Popular Organic Post #2

Most Popular Organic Post #2

Most Popular Paid Post #1

Most Popular Paid Post #1

5. Facebook Fans:Aggregated demographic data about the people who like your Page based on the age and gender information they provide in their user profiles.

6. People Reached: The number of people who have seen any content associated with your Page by age and gender grouping.

7. People Engaged: The number of People Talking About the Page by user age and gender.

Facebook Page Ads: Ads to increase page likes. Below is the monthly cost and performance of each ad

Total Amount Spent: $299.48

Booste FB Invite for the Grand Opening

Booste FB Invite for the Grand Opening

May Page Ad

May Page Ad

Instagram:
Volume of Posts: 5-6 Weekly
Followers:   4,451 at the end of May (Up 248%)
Likes:  6,332
Comments: 423 
Impressions:  120,608
Reach:  91,616
Video Views:  4,626

Most Popular Posts: Posts that received the most likes on the @tradeirvine account

tradeirvine@TwoBirdsChicken has officially landed at #TRADEIrvine! #GrandOpening is TOMORROW!!! We hope someone saved you a place in line, cause the first 100 people get a free #sampler passport to all nine #eateries! It’s about to go OFF, starting at 11am!!! @GrubSpot killing it with their #foodphotography, as always! #TwoBirdsChicken #TRADEIrvine#AlmostHere #CountingTheDays

tradeirvine@TwoBirdsChicken has officially landed at #TRADEIrvine#GrandOpening is TOMORROW!!! We hope someone saved you a place in line, cause the first 100 people get a free #sampler passport to all nine #eateries! It’s about to go OFF, starting at 11am!!! @GrubSpot killing it with their #foodphotography, as always! #TwoBirdsChicken #TRADEIrvine#AlmostHere #CountingTheDays

tradeirvineTODAY IS OUR GRAND @#$%ING OPENING and we have a plethora of #droolworthy and #instagrammable eats! First 100 peeps to arrive will get a free #sampler passport to try something from every #eatery in our #foodhall! #SaturdayShenanigans start at 11am!!! We know you are as excited as we are, so get HERE... now! 📷: @ZooeyInTheCity 🍔🧀🦐🥞🤤 #TRADEIrvine #Irvine#EatTogether

tradeirvineTODAY IS OUR GRAND @#$%ING OPENING and we have a plethora of #droolworthy and #instagrammable eats! First 100 peeps to arrive will get a free #sampler passport to try something from every #eatery in our #foodhall#SaturdayShenanigans start at 11am!!! We know you are as excited as we are, so get HERE... now! 📷: @ZooeyInTheCity 🍔🧀🦐🥞🤤 #TRADEIrvine #Irvine#EatTogether

tradeirvine@HangryAdventures has that @SweetCOMBforts #milkshake + #wafflegame on lock for #WaffleWednesday! Finally, our official #GrandOpening is happening on 5/13! Save that date! Be one of the first 100 to arrive and receive a free #sampler passport to all our #foodhall#eateries! 😛🍡 #SweetCOMBforts#TRADEIrvine #AlmostHere#CountingTheDays

tradeirvine@HangryAdventures has that @SweetCOMBforts #milkshake + #wafflegame on lock for #WaffleWednesday! Finally, our official #GrandOpening is happening on 5/13! Save that date! Be one of the first 100 to arrive and receive a free #sampler passport to all our #foodhall#eateries! 😛🍡 #SweetCOMBforts#TRADEIrvine #AlmostHere#CountingTheDays